31 Oct '13, 1pm

20 Ways To Get Your Content In Front Of Early-Stage B2B Buyers

20 Ways To Get Your Content In Front Of Early-Stage B2B Buyers

Is your brand recognizable? If so, consider how your organizations’ online assets can be used as an example to others in the industry. For example, our work with a few highly recognizable brands often leads us to research directories, publications and bloggers that list good examples of corporate blogs, social media profiles, and content marketing initiatives as case studies and references Do you have unique customer tools like calculators, applications, or other online resources the broader industry might want to see? Put together a short list of industry publications and resources that might be interested in showcasing your organization’s information for their own audiences. Is your organization newsworthy? While I mentioned press releases previously, there are other forms of news-style syndication. What does your organization do in the community? Are your employees and ...

Full article: http://searchengineland.com/20-ways-to-gain-b2b-content-m...

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