04 Oct '11, 11am

Link Bait Sucks...Except When It’s Awesome!

Link Bait Sucks...Except When It’s Awesome!

Words get misused all the time for all sorts of reasons. In some cases overuse of a word results in the dilution of its meaning, like the word “awesome.” In our society the adjective “awesome” can be used to describe both the natural wonder of the Grand Canyon and the dollar menu at McDonalds. “Two Apple Pies for a dollar? Awesome!” I’m pretty sure “link bait” is the new “awesome.” Love, Hate, Link Bait Link bait gets hated on pretty hard sometimes, but it all comes down to how you actually define and classify link bait. If you break it down to the most fundamental definition, “link bait” would be: content designed to attract links. That premise on its own has no connotation positive or negative. It’s all about what we make it. If you ask me, link bait is both good and bad. It's like “The Force.” Dark, light – it all depends on who's using it. Link bait, can be a really we...

Full article: http://searchenginewatch.com/article/2114078/Link-Bait-Su...

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