30 Sep '11, 7am

5 SEO Strategies that Stand the Test of Time

To stand the test of time, all SEO efforts should be viewed through the lens of good marketing. That means understanding your brand and your customers. Analyze your competitors, and what they are doing with SEO. Articulate the overall message you’d like to communicate with a specific target market or markets. Consider what your target market cares about. What are their behavioral motivations? And ultimately, determine what actions you would like your target audience to take once they find you.

Full article: http://www.promotionworld.com/se/articles/article/110930-...

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