29 Jun '13, 3pm

Video Marketing with a Coupon Mentality: Why This Shouldn't Be the Approach

Video Marketing with a Coupon Mentality: Why This Shouldn't Be the Approach

My dad was a coupon shopper. I grew up just outside Los Angeles and we used to get a magazine each week filled with local classified ads and tons of coupons. Well, maybe not tons, since a small newsprint circular is probably a few ounces, but it had a lot of coupons. My dad would sit at the kitchen table on Thursday night, weed through the mail and finally get to his one guilty pleasure - hunting for the best deal for our weekly Friday evening dinner out at a local restaurant, on-the-cheap. I never understood his sensibility borne from his experiences during the Great Depression; our eating habits were dictated by the eatery with the best deal on free appetizers or bogo. The food may have been bad or the service poor, but he saved a dollar - that was a lot in the 70’s. Believe me, I lived That 70’s Show ! My dad was Red and I was Eric, but there was no laugh track. I was c...

Full article: http://www.reelseo.com/video-marketing-coupon-mentality-a...

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