31 Aug '11, 12pm

Critical Thinking for the Discerning SEO [eBook Review]

Critical Thinking for the Discerning SEO [eBook Review]

It is important to state at the outset that “Critical Thinking ” by “Doc” Sheldon Campbell is intentionally not a “how to” book. You won’t find any instruction or direction from the author as to the rudiments and mechanics of search engine optimization (SEO ). Rather, the author seeks to introduce critical thought as an overarching approach to the scientific method required for successful SEO practice. Campbell starts by examining the all-too-common issue of information overload (in SEO), reflecting on personal experience when first learning SEO and the problem of where to seek knowledge and how to filter the vast range of information in any meaningful way. “I realize now that what I did was far from efficient...Something like checking restrooms at all the gas stations in town, in hopes of finding a few pearls of wisdom scrawled on the stall doors.” I asked Campbell in adv...

Full article: http://searchenginewatch.com/article/2105403/Critical-Thi...

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