29 May '13, 9pm

SearchCap: The Day In Search, May 29, 2013

Video: Google’s Matt Cutts On Advertorials & Webmaster Guidelines Google’s head of search spam, Matt Cutts, posted a new video today on YouTube clarifying Google’s stance on Advertorials and “native advertising.” Advertorials are editorial-like content that is published because an advertiser has paid the publication to publish the story or the content. Recently, we covered a story on how a major U.K. floral company [...] Google Refuses Hollywood Studio Requests To De-List File Storage Site Mega In recent weeks, Hollywood studios NBC Universal and Warner Bros both submitted DMCA takedown requests asking Google to de-list the file storage website Mega from its search index. According to a report on TorrentFreak, NBC Universal claimed Mega’s homepage linked to the NBC-owned film Mama, while Warner Bros alleged Mega made pirated copies of its film [...] AdWords Bulk Uploads No...

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