29 May '13, 1am

BuzzFeed & CNN Hook Up for YouTube Channel

Capitalizing on what appears to be unquenchable demand for video content, BuzzFeed today announced plans to beef up efforts to create more viral video content, with the creation of a social video studio and hooking up with CNN for a content deal. The viral news site, which already has 60 million unique visitors to its home page and nearly 1 million subscribers across six YouTube channels, is opening a social video studio in Los Angeles to create a mix of original news and entertainment under the direction of Ze Frank, BuzzFeed's executive vice president of video. "These are not videos for search, but specifically designed for sharing," said Jon Steinberg, president and COO of BuzzFeed. Over 70 percent of the traffic on the BuzzFeed site is shared over social media networks and nearly half on mobile, the company says. Video content has proven to be popular with Millennials,...

Full article: http://searchenginewatch.com/article/2271031/BuzzFeed-CNN...

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