24 May '13, 1pm

The Best Free SEO Tools for Competitive Intelligence by @MarcPurtell

Understanding the link profiles of top competitors is a good indicator of the types of keywords a site could be successful in targeting. For example, if a site has far less link authority than its competitors, it may not make the most sense to target very competitive keywords because they will be difficult to rank for. In that case, targeting less competitive longtail keywords may be a better strategy. Before deciding on an SEO strategy, it is important to understand the competitive landscape from an authority signal standpoint.

Full article: http://www.searchenginejournal.com/the-best-free-seo-tool...

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