23 May '13, 8pm

Social Media Management Tools: What’s the Right Tool for Your Business?

What sets HootSuite apart from the ever-increasing number of social media management tools is its multi-columned design. In HootSuite, each social media account is designated its own tab, and within each tab, users have the option of setting up streams. Streams can be customized to monitor any number of social media segments. The functionality of streams is most apparent when used in conjunction with a Twitter account – HootSuite’s streams make it possible to easily monitor Twitter mentions, private messages, retweets, and the home feed, all side by side on one screen through a multi-columned design. You can even have a stream updated with a chosen keyword or phrase you want to be tracked.

Full article: http://www.wordstream.com/blog/ws/2013/05/23/social-media...

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