22 May '13, 10pm

Penguin 4, With Penguin 2.0 Generation Spam-Fighting, Is Now Live

The fourth release of Google’s spam-fighting “Penguin Update” is now live. But Penguin 4 has a twist. It contains Penguin 2.0 technology under-the-hood, which Google says is a new generation of tech that should better stop spam. Matt Cutts, Google’s head of search spam, announced during This Week in Google , Episode #199, the new Penguin 2.0 update. Matt referenced the video of him talking about the next generation Penguin update. Matt said this is being rolled out “within the next few hours.” Webmasters and SEOs, expect major changes to the search results. Matt specifically said, 2.3% of english queries will be impacted by this update. Previous Penguin Updates: Penguin 4? Penguin 2.0? We could each release of penguin in sequential order, so it’s easy to know when one happened. The list so far: Penguin 1 on April 24, 2012 (impacting ~3.1% of queries) Penguin 2 on May 26, 2...

Full article: http://searchengineland.com/penguin-4-with-penguin-2-0-ge...

Tweets

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