22 May '13, 10am

Decoding Google's Referral String (or, how I surviVED Secure Search)

Decoding Google's Referral String (or, how I surviVED Secure Search)

Matthew and I knew the only way to reclaim *some* of this lost data was to start looking at other sources. Luckily, Matt speaks Spanish (sort of) and came across this blog . The author posited that the 'ved' parameter in the Google referral string held some magic in determining the vertical that result appeared in. After doing some quick searches, and looking at the “href” values for the results, it seemed like he was onto something. We immediately set up Google Analytics profile filters to extract this parameter on a client that receives 300,000 search referrals from Google per day. After a couple of hours, we were loaded with enough data to start confirming some of the authors theories and coming up with a few of our own. I will layout what we found, provide a step-by-step tutorial to setup Google Analytics filters, and provide a few examples of how to use the data.

Full article: http://www.seomoz.org/blog/decoding-googles-referral-stri...

Tweets

Google Images Now Let’s You Search Your Private...

searchengineland.com 23 May '13, 8pm

We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite...

Google's Impressive "Conversational Search" Goes Live On Chrome

Google's Impressive "Conversational Search" Goe...

searchengineland.com 22 May '13, 8am

When the next search was done, Google had to understand that “he” was a pronoun for someone, rather than again just trying...

Google Search bantu tingkatkan pendapatan affiliate via @denaihati

Google Search bantu tingkatkan pendapatan affil...

denaihati.com 23 May '13, 2am

Assalamualaikum dan Salam 1Dunia, Seminar Buat Duit dengan Blog telah membuka mata ramai Rakan Blogger bahawa pendapatan o...

Use Google Search to Find Your Photos

Use Google Search to Find Your Photos

searchenginewatch.com 30 May '13, 5am

Google+ users have received an update with how Google Search interacts with their photos, and the photos of friends, while...

8 Great Tools to use with Google Analytics

8 Great Tools to use with Google Analytics

seoptimise.com 24 May '13, 3pm

We hear so much about great SEO tools that we should be using, but we rarely see much written about tools to help you with...

Video: Google Conversational Search In Action

Video: Google Conversational Search In Action

seroundtable.com 22 May '13, 1pm

As Danny Sullivan reported earlier, Google's Conversational Search is now live on the Google desktop at Google.com. Basica...

Google Glass Diary, Part 3: How Search Works On Google Glass

Google Glass Diary, Part 3: How Search Works On...

searchengineland.com 20 May '13, 6pm

Glass is a mobile information device (with visual capabilities like photo and video). It’s not designed for navigational o...

Clarion Smart Access now with Google voice search

Clarion Smart Access now with Google voice search

paultan.org 21 May '13, 6pm

It can be very impressive for a car’s driver to be able to give it commands using his voice ala Siri, like you can do with...

Search Tools Provided By Google

Search Tools Provided By Google

seo.com 30 May '13, 8pm

Location is by far one of the most important tools to use when you’re a website owner, or a search engine marketer. Locati...

Google analytics for youtube views.

forums.seochat.com 26 May '13, 1pm

Welcome to SEOChat, a community dedicated to helping beginners and professionals alike in improving their Search Engine Op...

Search In Pics: Google Robots With Lightsaber‎s, Bloomberg Cutting Google Cake & The Simpsons Street View: In ...

Search In Pics: Google Robots With Lightsaber‎s...

searchengineland.com 24 May '13, 4pm

We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite...

Google's Search Market Share Drops as Bing Pass...

searchenginewatch.com 21 May '13, 4pm

Google's search market share dropped slightly once again, with Microsoft and Yahoo slightly edging up, according to comSco...