21 May '13, 10am

The 3 Steps for Success in a Multi-device Search World

The 3 Steps for Success in a Multi-device Search World

As I shared in this State of Search post , your decision should be based on certain factors such as your business model; the goals you're trying to achieve; how important is for your content to have a wider reach, and if it is web indexable or not; whether or not you need to provide a complex functionality that requires a higher hardware integration or connection independence; and if your audience is highly-concentrated in few devices types and platforms. You'll need to asses these characteristics along with mobile web and apps pros and cons:

Full article: http://www.seomoz.org/blog/the-3-steps-for-success-in-a-m...

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