20 May '13, 2pm

Didn’t Win The Powerball Or Mega Millions Jackpot? Try Your Luck At The AdWords Jackpot!

Didn’t Win The Powerball Or Mega Millions Jackpot? Try Your Luck At The AdWords Jackpot!

Image provided by the Multi-State Lottery Association. Chances are you didn’t win this past Friday’s $190 million Mega Millions drawing or Saturday’s $600 million Powerball jackpot . However, the great news is that if you’re an SEM account manager, you can still try your luck at winning the AdWords Jackpot! What’s An AdWords Jackpot? An AdWords Jackpot happens when all of the paid search ads for a search query are the same or are pretty similar. In this case, of course, having an ad that’s like all the rest is not a winning hand. Here are a few examples of hitting the AdWords Jackpot: You’ve probably come across many AdWords Jackpots in the past, particularly when searching on queries that trigger product listing ads, like this: Of course, the reason I call this “hitting the AdWords Jackpot” is because it’s just like hitting a row of lucky 7’s when playing the slots in Veg...

Full article: http://searchengineland.com/didnt-win-the-powerball-or-me...

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