20 May '13, 9am

Digital Marketing News Round Up: Matt Cutts- Penguin 2.0 and other SEO changes coming soon #seonews #digitalmarketing

Digital Marketing News Round Up: Matt Cutts- Penguin 2.0 and other SEO changes coming soon #seonews #digitalmarketing

Last week was Google I/O, the search giant’s annual developer conference. Digital professionals have a love/hate relationship with the event: many of Google’s most exciting innovations tend to come out of it, but an equal number of future headaches are likely to debut. This year, the prospect of conversational search excited, while the spectre of a major new Penguin update caused a few sleepless nights. Matt Cutts: Penguin 2.0 and other SEO changes coming soon Ahead of Google I/O, Matt Cutts released a new video outlining what SEOs should expect to emerge as working priorities from the next few months of Google activity. We’ll let him speak for himself first: The headline point is surely the looming potential of Penguin 2.0 which Cutts said will “go a little bit deeper and have a little bit more of an impact than the original version”. Also prioritised as a talking point i...

Full article: http://www.freshegg.com/blog/digital-marketing-news-cutts...

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