16 May '13, 10am

Site Audits: Deliverables, Follow Up, and Implementation

You could be the best SEO in the world, with the best recommendations your clients ever seen; but if this information isn’t presented and communicated in the right way, the sad fact is that your hard work probably won’t change a thing. A couple of weeks back, Dan and I ran a very enjoyable Mozinar on this very topic. (A huge thank you to everyone who listened in!) If you did miss it, feel free to check out the recording and download the slides here . Rather than talking through the ins and outs of technical SEO, we really wanted to dive into what, in our experience, makes the difference between a site audit being left on the shelf, compared to a document that can potentially turn a business around. On the back end of the Mozinar, we had a ton of great questions. Many focused specifically on the delivery and follow-up process, and how we approach this particular part of the...

Full article: http://www.seomoz.org/blog/site-audits-deliverables-follo...

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