15 May '13, 8pm

Google: Mobile Search Helps 82% of In-Store Shoppers Make Purchase Decisions [Study]

Google: Mobile Search Helps 82% of In-Store Shoppers Make Purchase Decisions [Study]

Mobile isn’t just for finding local merchants to start the shopping experience. Recent data from Google shows mobile is a shopping companion while consumers are in the store looking to buy. In a new study , “Mobile In-Store Research: How in-store shoppers are using mobile devices,” Google showcases consumer behavior while they shop. According to the data, 84 percent of smartphone shoppers use their devices to help shop while in the store. Google also found that in-store mobile activity begins with search, rather than with shopping apps or navigating directly to brand/retail websites. Eighty-two percent of smartphone shoppers use mobile search to help make purchase decisions, Google reports. This aligns nicely with all the data we’ve been seeing lately on how mobile drives user behavior online. Earlier this month, we learned that local search via non-PC devices more than qu...

Full article: http://searchenginewatch.com/article/2268444/Google-Mobil...

Tweets

Google Mobile Study Shows Importance Of Mobile ...

seroundtable.com 13 May '13, 12pm

Google published a study last Thursday on how in-store shoppers use smartphones. The study is useful for marketers to unde...

Sneakers aren't just for running: #JetSetGo

michaelkors.com 16 May '13, 7pm

WOMEN NEW ARRIVALS VIEW ALL APPAREL DRESSES TOPS JEANS & PANTS SKIRTS & SHORTS OUTERWEAR SPECIAL SIZES SWIM WATCH HUNGER S...

3 Mobile Considerations in Retail Paid Search

3 Mobile Considerations in Retail Paid Search

searchenginewatch.com 14 May '13, 11am

Mobile traffic continues to grow and become a larger part of everyone's paid search campaigns. Now with Google AdWords enh...

Bing Rises Above 17% Search Market Share As Goo...

searchengineland.com 15 May '13, 9pm

Bing’s U.S. search market share has hit another all-time high, passing 17 percent for the first time. It gained at Google’...

New Saucony & Bodega is in the store now

crookedtongues.com 17 May '13, 11pm

Help FAQ Contact us Track your order Shipping information Returns Sitemap Shop with confidence Established in 2000 Product...

This month's #GreatDomains just kicked off! Bid...

sedo.com 16 May '13, 5pm

Your search did not return any results. Get started by browsing Featured Domains or Browse By Category - we offer over 2,0...

OK Google: 'The End of Search as We Know It'

OK Google: 'The End of Search as We Know It'

searchenginewatch.com 16 May '13, 7pm

"People communicate with each other by conversation, not by typing keywords -- and we've been hard at work to make Google ...

“OK Google” — Hands-Free, Conversational Search...

searchengineland.com 15 May '13, 6pm

Google has allowed you to speak your search to it on the desktop and mobile devices for some time, but now it’s going to g...

Understanding smartphone use in stores: Shopper...

adwords.blogspot.com 09 May '13, 2pm

Smartphones are our constant shopping companions - helping us research, compare, and even purchase products online and in ...

Shop online: Happy Holidays!

charleskeith.com 22 May '13, 9am

You are about to leave CharlesKeith.com online shopping site and will be redirecting to CharlesKeith.com branding site.

@SeattlesBest

@SeattlesBest

seattlesbest.com 19 May '13, 11pm

Seattle's Best Coffee is now open in Dallas Around here the coffee flows fast and delicious. And all highways lead to our ...

You Can Now Create Your Own Dailymotion Mobile ...

reelseo.com 16 May '13, 10am

Dailymotion , which is ranked #2 in the world in video sharing behind YouTube, is announcing a partnership with Joshfire s...

How Facebook ‘Home’ Could Change Mobile Search Forever

How Facebook ‘Home’ Could Change Mobile Search ...

searchenginejournal.com 22 May '13, 4pm

Great article, Aaron. I personally have access to the Facebook Graph API, after requesting an invitation when it first was...

Google Images Easter Egg: Search 'Atari Breakout' to Play Image Breakout Game

Google Images Easter Egg: Search 'Atari Breakou...

searchenginewatch.com 14 May '13, 4pm

A new Easter egg turns Google Images into a playable classic arcade game with a Google twist. Head to Google Images and ty...

5 Kickin’ New Google AdWords Features to Try

5 Kickin’ New Google AdWords Features to Try

searchenginewatch.com 15 May '13, 1pm

A whirlwind of upgrades, information, and new features have been spilling out of Google AdWords of late. Consider these fi...