29 Apr '13, 6pm

SES Toronto 2013 Agenda Posted: Here Are 9 Must-Attend Sessions

SES Toronto 2013 Agenda Posted: Here Are 9 Must-Attend Sessions

The full SES Toronto 2013 conference agenda is now online. SES Toronto, taking place at the Toronto Marriott Downtown Eaton Centre on June 12-14, will provide experienced marketing and advertising professionals with the knowledge and tools needed to traverse the dynamic digital landscape. Presentations of case studies and best practices will provide details of how to integrate a variety of channels – including social, local, mobile, analytics, and others – in order to engage and acquire new customers. Here are some examples of SES Toronto sessions that reflect how digital marketing is tracking in 2013: Bringing Together Paid, Owned, and Earned Media : In this session, Andrew Beckman will show attendees how to intertwine paid, owned and earned media strategies to create an integrated digital marketing approach. Analytics Attack: Tracking Campaign Performances : Attend this ...

Full article: http://searchenginewatch.com/article/2264914/SES-Toronto-...

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