What are you optimizing your pages for?

Tweet SEO, as you know, stands for Search Engine Optimization, and you might rightly expect that SEO is about optimizing pages to appeal to search engines. And you'd be right. Increasingly, however, I am finding that clients believe so fervently in SEO that they aren't actually optimizing their pages for sales. If you are falling into the trap, you'll likely regret looking so narrowly at SEO. This was all brought to mind by interactions with two different people the last few days who each are concerned about the same thing--search traffic dropping to their sites. When I dug into the situation further, I found that neither had any idea what kind of sales they were generating from their sites. One, in fact, knew that the page that had recently dropped in search rankings had an extremely high bounce rate, so they couldn't have been selling very much. Now, for both of these pe...

Full article: http://www.searchengineguide.com/mike-moran/what-are-you-...

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@MikeMoran » 30 Apr '13, 12pm
RT @SEONewsStream: What are you optimizing your pages for? [link] #SEO
@biznology » 29 Apr '13, 8pm
RT @Blueliner: What are you optimizing your pages for? #SEO [link] via @[email protected]
@MikeMoran » 29 Apr '13, 1pm
Thanks RT @RyanMediaWorks: What are you optimizing your pages for? [link] #SmallBusiness #Marketing #SEO
@RyanMediaWorks » 27 Apr '13, 1pm
What are you optimizing your pages for? [link] #SmallBusiness #Marketing #SEO #SearchEngineOptimization
@biznology » 26 Apr '13, 8pm
RT @SEOnewz: SEguide: What are you optimizing your pages for?: by Mike Moran SEO, as you know, stands for... [link]
@biznology » 26 Apr '13, 6pm
RT @getmeontop: #SEO Alert! What are you #optimizing your pages for? [link]
@MikeMoran » 26 Apr '13, 12pm
Thanks for the mention! RT @SonicSEO: What are you optimizing your pages for? [link]
@MikeMoran » 26 Apr '13, 12pm
Thanks for sharing! RT @Marcellomj: What are you optimizing your pages for? [link]
@MikeMoran » 25 Apr '13, 1pm
RT @ThoughtMedia: #What are you #optimizing your #pages for? [link]
@MikeMoran » 23 Apr '13, 4pm
Thanks! RT @KatGerl: A good reminder on who to optimize your content for [link]
@biznology » 23 Apr '13, 3pm
RT @smindsrt: What are you optimizing your pages for? [link] via @SEGuide
@KatGerl » 23 Apr '13, 12pm
A good reminder on who to optimize your content for [link]
@MikeMoran » 22 Apr '13, 8pm
RT @Rachel_D22: RT @seo_blogs What Are You Optimizing Your Pages For? [link] VIA @SEGuide @MikeMoran #SEO
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RT @McKremie: What are you optimizing your pages for?: by Mike Moran...SEO, as you know, stands for... [link] via @SEGuide
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RT @RickRockMex: What are you optimizing your pages for? [link]
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RT @seinsights: What are you optimizing your pages for? [link] #in
@Rachel_D22 » 22 Apr '13, 1pm
RT @seo_blogs What Are You Optimizing Your Pages For? [link] VIA @SEGuide @MikeMoran #SEO
@MikeMoran » 22 Apr '13, 12pm
Thanks to all for sharing my latest post on SEG: What Are You Optimizing Your Pages For? [link] @SEGuide
@MENGonline » 22 Apr '13, 12pm
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@MikeMoran » 22 Apr '13, 12pm
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@LessiePoole18 » 22 Apr '13, 7am
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@addyoudir » 22 Apr '13, 4am
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@MarketingNewsUS » 21 Apr '13, 9pm
What are you optimizing your pages for? #social #marketing [link]
@seinsights » 21 Apr '13, 9pm
What are you optimizing your pages for? [link] #in
@getmeontop » 21 Apr '13, 8pm
#SEO Alert! What are you #optimizing your pages for? [link]
@bellazim » 21 Apr '13, 8pm
RT @kindakoolbiz: What are you optimizing your pages for?: by Mike Moran SEO, as you know, stands for Search Engine Optimiz... [link]
@hvonborcke » 21 Apr '13, 7pm
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@washdcwebdesign » 21 Apr '13, 7pm
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@web_designs_gr » 21 Apr '13, 7pm
What are you optimizing your pages for? [link] :: @web-designs.gr
@LessiePoole18 » 21 Apr '13, 6pm
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@richquick » 21 Apr '13, 6pm
RT @DuaneForrester: What are you optimizing your pages for? - by Mike Moran SEO, as you know, stands for Search Engine Optimizati... [link]
@FreelanceGang » 21 Apr '13, 6pm
What are you optimizing your pages for? - by Mike Moran SEO, as you know, stands for Search Engine Optimizati... [link]
@LessiePoole18 » 21 Apr '13, 6pm
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@LessiePoole18 » 21 Apr '13, 5pm
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@rankik » 21 Apr '13, 5pm
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@SERP » 21 Apr '13, 5pm
via @SEGuide What are you optimizing your pages for?: by Mike Moran SEO, as you know, stands for Search E... [link]
@alunhillseo » 21 Apr '13, 5pm
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@seo_news_daily » 21 Apr '13, 5pm
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@bingoogyah » 21 Apr '13, 5pm
#bingoogyah What are you optimizing your pages for?: by Mike Moran SEO, as you know, stands for Search En... [link]
@SEM_Strategies » 21 Apr '13, 5pm
What are you optimizing your pages for?: by Mike Moran SEO, as you know, stands for Sear... [link] #socialmarketing
@_cmom_ » 21 Apr '13, 5pm
What are you optimizing your pages for?: by Mike Moran SEO, as you know, stands for Search Engine Op... [link] [FB]
@DigitalGyan » 21 Apr '13, 5pm
What are you optimizing your pages for?: by Mike Moran SEO, as you know, stands for Search Engine Op... [link] #SEO
@SEOnewz » 21 Apr '13, 5pm
SEguide: What are you optimizing your pages for?: by Mike Moran SEO, as you know, stands for Search Engin... [link]
@backlinks » 21 Apr '13, 5pm
backlinks by Mike Moran SEO, as you know, stands for Search Engine Optimization, and you might rightly ex... [link]
@TopSEOBlogs » 21 Apr '13, 5pm
SE Guide posted - What are you optimizing your pages for? [link]
@orlandoseoppc » 21 Apr '13, 5pm
What are you optimizing your pages for?: by Mike Moran SEO, as you know, stands for Search Engine Optimiz... [link]
@fredzaguilar » 21 Apr '13, 5pm
20 What are you optimizing your pages for?: by Mike Moran SEO, as you know, stands for Search Engine Opti... [link]
@PixelStudios » 21 Apr '13, 5pm
What are you optimizing your pages for?: by Mike Moran SEO, as you know, stands for Search Engine Optimiz... [link]
@pronline » 21 Apr '13, 5pm
What are you optimizing your pages for?: by Mike Moran SEO, as you know, stands for Search Engine Optimiz... [link]