31 Mar '13, 12am

Bing offers recommendations for SEO-friendly AJAX: suggests HTML5 pushState by @vanessafox via @sengineland

“Developers had to rely on overly-complicated protocols such as “crawlable AJAX”, which uses the #! (“Hash bang”) signature. This was meant to make AJAX development easier in regards to SEO, but it actually complicated things both for search engines as well as webmasters trying to implement, maintain, and debug their AJAX-driven web pages and applications. With pushState, we can fully omit the complexity of transforming between “pretty” AJAX URLs and “ugly” static URLs. Search Engines will crawl and index the same URL used by you customers. We are back to business as usual for SEO, including pretty SEO well-understood URLs schema http://domain/path/file?name=value_parameters . This helps you focus on the usual SEO activities (links, page content, etc.) without having to do worry about complex page transformations.”

Full article: http://searchengineland.com/bing-offers-recommendations-f...

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