30 Mar '13, 1pm

Good rec from @rickporter88. How-to guide for researching social media keywords

Good rec from @rickporter88. How-to guide for researching social media keywords

By performing keyword research for social media and analyzing term usage on a site by site basis, you can gain an advantage over your competitors, who likely research keywords only once and with a blanket "one size fits all" approach across all marketing channels. Remember that user behavior varies from search to social and from platform to platform and thus your approach to keyword research must also adapt. By following the steps laid out in this expert guide to researching keywords for social media, you can leverage the domain authority of the Web's most popular social networking sites to promote your brand, products and services.

Full article: http://www.wordstream.com/articles/keyword-research-for-s...

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