23 Mar '13, 6pm

How To Snag A Sale From A Simple 'Contact Us' Page by @sengineland

Getting website sales isn’t all about product pages and shopping carts. Many business owners forget there is a whole conversion funnel every visitor goes through before choosing whether or not to make a purchase on your site. One of the most important aspects of that funnel is the “Contact Us” information and page on your site! Contact Us can have a powerful impact on a site’s ability to generate sales and leads. Not only does it provide a way for potential customers to connect with you, it should also offer multiple contact options and ultimately deliver assurance that assistance is just a phone call or click away if a need arises. While many websites are smartly displaying their phone numbers on every page of their site, this strategic bit of placement is no replacement for a well-crafted Contact Us page. Unfortunately, too many sites make their contact page (and phone n...

Full article: http://searchengineland.com/how-to-snag-a-sale-from-a-sim...

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