30 Jul '11, 6am

Building Faceted Navigation That Doesn't Suck | > #InteractionDesign #UX #IT

I recently posted this comment in another (old) topic about faceted navigation. I normally don't cross post but this discussion seems a lot livelier :) I thought I'd add my views as I've been writing specs for the new faceted navigation for our own ecommerce platform. The biggest SEO challenge in my opinion: the endless facet combinations (especially for multi-select faceted navigation) is a spidertrap waiting to happen. People have suggested nofollowing facets that are not interesting. But since Google does follow those links, it's still costing you crawl bandwidth. On the other hand, faceted navigation can be a means to rank for long tail keyword combinations, or at least offer the basis to do so. Think of shoestore.com/mens/boots/leather/brown. This is why we decided to think faceted navigation through again, and are implementing the following: First of all, for every c...

Full article: http://www.seomoz.org/blog/building-faceted-navigation-th...

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