14 Sep '18, 11am

The Ultimate Guide to GDPR & Facebook Messenger Marketing by @virginianussey

The Ultimate Guide to GDPR & Facebook Messenger Marketing by @virginianussey

When you venture into new territory you start by learning the basics. When it comes to Facebook Messenger marketing – it’s all new territory. Add to that the changes that went into effect in May, care of the European Union’s General Data Protection Regulation (GDPR). GDPR outlines rules that you follow to ensure you remain compliant or face fines that start at €10 million. So consider this your go-to guide for Facebook Messenger marketing and GDPR issues. After we review the rules of the road, we’ll take a little test drive. I’ll show you how to unlock powerful new marketing achievements with Facebook Messenger marketing while remaining fully GDPR compliant. The Basics of the General Data Protection Regulation in the European Union Let’s start with a quick review of the basics of the GDPR and the rules for marketing through Facebook Messenger. This ensures you can stay on ...

Full article: https://www.searchenginejournal.com/gdpr-facebook-messeng...

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