14 Sep '18, 8am

6 Smart Bidding Tips That Will Take Your Google Ads To the Next Level (with less of your time!)

Because the Manual CPC campaign has been running previously, users that have clicked your ads in the past 30 days still have that ads cookie data with them, so when they convert it is attributed back to that campaign. Contrary to that, the Target CPA campaign may have chosen 20 of the most perfect lead targets in the world to show your ad, but if your conversion delay is 3 weeks on average, you are only going to see those conversions start coming in after the 3 weeks have elapsed.

Full article: https://www.semrush.com/blog/smart-bidding-tips-take-goog...

Tweets

6 YouTube SEO Tips Based on Google's Published ...

searchenginejournal.com 13 Sep '18, 12pm

YouTube’s recommendation engine is one of the most successful innovations Google has ever built. A staggering 70 percent o...

Google Introduces Shoppable Image Ads by @MattGSouthern

Google Introduces Shoppable Image Ads by @MattG...

searchenginejournal.com 14 Sep '18, 11pm

Google is introducing a new type of ad unit that will allow advertisers to display shoppable images on publisher websites....

Take the sneakers to a next level with the new ...

store.dolcegabbana.com 13 Sep '18, 1pm

This site uses cookies, including third-party cookies, to send you advertising and services in line with your preferences....

Google Introduces Shoppable Image Ads

searchenginejournal.com 15 Sep '18, 12pm

Google is introducing a new type of ad unit that will allow advertisers to display shoppable images on publisher websites....

Google debuts Shoppable Image ads, video in Sho...

searchengineland.com 14 Sep '18, 1pm

Google’s Shoppable Image ads can show on third-party sites (left) and in Google Image search (right). This week, Google an...

Google Partners Features Have Been Moved to Goo...

searchenginejournal.com 12 Sep '18, 11pm

Google Partners features, including badge status, have been moved to Google Ads. The company announced this change today, ...

SearchCap: Shoppable Image ads debut at Google,...

searchengineland.com 14 Sep '18, 8pm

New report from MarTech Today: Enterprise Customer Data Platforms: A Marketer’s Guide Sep 14, 2018 by Digital Marketing De...

Climate Summit Aims to 'Take Ambition to the Ne...

ecowatch.com 10 Sep '18, 8pm

Some of the world's most prominent climate leaders will descend this week in San Francisco for the Global Climate Action S...

7 top tips to craft complelling expanded text a...

directom.com 14 Sep '18, 4pm

There are good Google Search expanded text ads, and then there are text ads that are put together so well, they stop you i...

Google Ads Lets Advertisers Include Video in Showcase Shopping Ads by MattGSouthern

Google Ads Lets Advertisers Include Video in Sh...

searchenginejournal.com 14 Sep '18, 3am

Google Ads has updated its Showcase Shopping ads with video functionality. Previously, Showcase Shopping ads could only in...

Google responsive display ads roll out as new d...

searchengineland.com 11 Sep '18, 8pm

Google has been moving in this direction for years now, first introducing responsive ads for display that automatically re...

How to Successfully Pull Off an Enterprise-Level Site Migration by @krisjonescom

How to Successfully Pull Off an Enterprise-Leve...

searchenginejournal.com 12 Sep '18, 1pm

Undergoing a URL migration can be quite complex and lead to negative consequences if not properly executed. Too often, dev...

SearchCap: Google Dynamic Search ads, advanced ...

searchengineland.com 10 Sep '18, 8pm

Google now shows dynamic search ad performance aggregated by landing page Sep 10, 2018 by Ginny Marvin The landing page re...

7 smart buildings that are inspiring a wave of ...

gbdmagazine.com 10 Sep '18, 1am

“As opposed to simply replacing light fixtures and putting in more efficient light bulbs, we are also layering advanced li...

Google Ads Adds Videos To Shopping Ads With Sho...

seroundtable.com 17 Sep '18, 11am

Google has added more videos to their Google Ads platform, this new one is called Showcase Shopping Ads where videos can n...