10 Sep '18, 1pm

A Technical SEO Checklist for a Non-Technical Marketer

So, what if you have great content? So, what if you have great links? If your website has technical problems , it is going to hurt your rankings and traffic. Put it this way, how can you do good SEO if your pages aren’t indexed? By admission, I did not start out on the technical side of SEO. Instead, I was a content writer who was learning my way around on-page optimization. The thought of servers, crawling, spidering, etc., was not on my mind. I was a marketer — not a “techie.” But search has evolved. So much so that marketers have to understand technical concepts and developers have to understand a little about marketing. Does it mean that marketers now have to do developers’ work and vice versa? Absolutely not. It does mean, however, that if you are a digital marketer, you have to have some basic understanding of the technical issues that can harm a website. The followi...

Full article: https://www.searchenginejournal.com/technical-seo-checkli...

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