06 Aug '18, 11am

Content

Content marketing is the creation and distribution of articles, blog posts, videos, how-to-guides, images, infographics, podcasts, basically anything produced by an online publisher or company that is shared around the internet. Content marketing can be achieved through (but not exclusive to) a variety of online channels, including social, email and search. However on Search Engine Watch we mainly offer guidance on how content relates to SEO. Content and search are now entirely entwined with each other. You can have every technical SEO feature perfected, but if you’re not producing ‘quality content’, Google won’t pay any attention to you. Quality content can be defined in a number of different ways, but the main principles to stick to are that everything you produce should be one of three things: entertaining, interesting or useful. Preferably all three. If your content is...

Full article: https://searchenginewatch.com/category/content/?platform=...

Tweets

6 tools for gathering content from your clients

godaddy.com 06 Aug '18, 2pm

Gathering content is consistently one of the biggest bottlenecks in the web design process. We interviewed nearly 50 agenc...

4 Ways to Use Google Analytics to Find Content ...

searchenginejournal.com 06 Aug '18, 1pm

Analyze the performance of your existing content. If certain topics or titles have worked well for you in the past, then s...

by @BSmarketer #contentstrategy

searchenginejournal.com 06 Aug '18, 5pm

Analyze the performance of your existing content. If certain topics or titles have worked well for you in the past, then s...

A 5 Step Process to Engage Influencers With You...

buzzstream.com 06 Aug '18, 8am

The other filter you might want to review is Word Count. BuzzSumo breaks your filtering options into “Thin Content” (meani...

Google On Links For Republishing My Content

seroundtable.com 07 Aug '18, 12pm

As you know, Danny Sullivan is somewhat new to working at Google - for decades he worked from the other end of the field, ...

How to Create & Use Surveys for Content Marketing

searchenginejournal.com 07 Aug '18, 1pm

When you think of ideas for your content, do you write about what you’re interested in or do you structure titles based on...

B2B Content: Why Focus on Ideation & Creation

searchenginejournal.com 04 Aug '18, 7pm

Write down your content ideas : As Mark Traphagan suggests in 4 Ways to Generate Fresh Ideas for Blog Posts , you must get...

Content Marketer (Editor, Copywriter & Storytel...

startupjobs.asia 06 Aug '18, 8am

Dr Wealth provides trusted financial education to individuals. We teach proven and actionable investment methods so that o...

7 Step Guide to Creating Linkable Content

raventools.com 06 Aug '18, 1pm

When a prompt arises – let’s say in this case it’s your morning alarm that says you should go to the gym – the level of mo...

Rookie link-building and content outreach mista...

searchengineland.com 05 Aug '18, 10pm

The advertising hounds . Avoid only targeting your existing customers or your main target persona. As soon as you begin yo...

Make your lead magnet powerful. Discover the content types you can use as lead magnets.

Make your lead magnet powerful. Discover the co...

wordtracker.com 04 Aug '18, 8pm

Perhaps most importantly, lead magnets absolutely must add value to your visitor’s experience in some way, shape, or form....

Google: How to get new #content #indexed fast

searchenginejournal.com 04 Aug '18, 8pm

In a Webmaster Hangout, Google’s John Mueller made comments discouraging the use of Google Search Console’s URL Submit Too...

This Week: Amazon Ads, Apple Maps, and Including Customers in Your Content Marketing

This Week: Amazon Ads, Apple Maps, and Includin...

techwyse.com 05 Aug '18, 3am

This Week in Internet Marketing, we’re covering the fundamental differences between Amazon Ads and Google Ads, the rebuild...

Designing content strategies that feed the enga...

searchenginejournal.com 03 Aug '18, 4pm

After more than two decades of creating content for both traditional and digital platforms, I’ve learned a few things abou...

Content With Purpose: How to Set Goals for Every Content Piece You Create by @BrockbankJames

Content With Purpose: How to Set Goals for Ever...

searchenginejournal.com 01 Aug '18, 11am

In terms of creating the very best content, you need to understand what makes a piece better than another and it’s why it’...