03 Aug '18, 10am

Google Says Raters Guidelines is Key to Update by @martinibuster

In a discussion about this month’s algorithm update, Google’s Danny Sullivan suggested that web publishers concerned about the broad core update take time to read Google’s Quality Raters Guidelines. He suggested that the secret to better rankings is better content and that the key to better content is in the quality raters guidelines. What Google’s Danny Sullivan suggested: Want to do better with a broad change? Have great content. Yeah, the same boring answer. But if you want a better idea of what we consider great content, read our raters guidelines. That’s like almost 200 pages of things to consider: Google’s Danny Sullivan encouraged downloading and reading Google’s Quality Raters Guidelines in order to better understand how to rank better. Do Google Quality Raters Affect Rankings? Danny Sullivan’s suggestion to study the quality raters guidelines for clues to how to r...

Full article: https://www.searchenginejournal.com/google-broad-core-upd...

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