22 Jul '18, 12pm

How PR Is the New Link Building #SEMrushchat

How PR Is the New Link Building #SEMrushchat

Your link building campaigns, after all, will be most successful when they are combined with an outreach effort. Content that is PR-driven often can help to build strong brand awareness, and it is also rooted deep in great storytelling, which increases the emotional investment readers are willing to make. This means they are more likely to click back to your site through that link and find out what else you have to say. Due to the nature of public relations campaigns, which are sometimes distributed on more credible sites, this may also help get you more reputable and high-quality links.

Full article: https://www.semrush.com/blog/how-pr-is-the-new-link-build...

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