09 Jul '18, 8pm

Bing Ads recommends updating final ad URLs to HTTPS if supported

Bing Ads recommends updating final ad URLs to HTTPS if supported

With Google starting to mark HTTP URLs as “not secure” in its Chrome browser this month, Bing Ads is recommending advertisers update their final ad URLs to HTTPS. For sites that support HTTPS, Bing Ads suggests three options for bulk updating HTTP URLs. The bulk uploads feature in the Bing Ads web interface. Bing Ads Editor. Bing Ads API, for those with access. If you’ve got a list of to-do’s, you might check your analytics to see how much traffic from your Bing campaigns comes from Chrome and prioritize this update based on that. About The Author Ginny Marvin Ginny Marvin is Third Door Media's Associate Editor, assisting with the day to day editorial operations across all publications and overseeing paid media coverage. Ginny Marvin writes about paid online marketing topics including paid search, paid social, display and retargeting for Search Engine Land and Marketing La...

Full article: https://searchengineland.com/bing-ads-recommends-updating...

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