08 Jul '18, 3pm

Part 2: Make Your Website Launch a Success & Keep the Traffic Coming

Step 1: Prepare for Your Website Relaunch Day Even though the heavy lifting is done, there are a few vital steps to take immediately before going live with your new website, in order to maintain your organic visibility and generate more relevant traffic to your site. A. Make sure your staging site doesn’t get indexed The first step to a successful website relaunch actually happens at the beginning of the development process, when the staging site is being built. Since you’ll now have two websites in play, it’s vitally important to make sure Googlebot and other search engine crawlers are not accessing, crawling, and indexing your development site. If this happens, you put yourself at risk for potential duplicate content penalties , since most of your pages on the staging site are likely to be very similar to the live site, if not exactly the same. To make sure your staging ...

Full article: https://purevisibility.com/website-launch-checklist/

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