06 Jul '18, 6pm

How to drive conversions with on-brand SEO copywriting

I like to say “2018 is the year of personal branding” given the trends I’m seeing. Though larger-scale business branding is important, I am finding more and more customers are looking to put a “face” to the business they want to work with. It’s not enough to simply drive traffic to your site or share a ton of articles on social media. You have to build a connection with your audience that encourages trust and establishes you as an authority in your niche.

Full article: https://searchengineland.com/how-to-drive-conversions-wit...

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