27 Jun '18, 12pm

Need Content? Ask Your Customers These 6 Great Questions by @ashleymadhatter

Need Content? Ask Your Customers These 6 Great Questions by @ashleymadhatter

There two main reasons why people go online: To be informed and to be entertained. The first, to be informed, is because they need a solution to a problem. A user is looking for a way to be educated on something and so they go online to obtain such education. This informed reasoning can be as simple as someone searching for “the closest sushi restaurant near me ” or as complex as, “how to get my face to stop aging without paying more than $100 for skincare “. The latter, to be entertained, is because as a population we have become reliant on using the web to entertain ourselves before bed, our children at restaurants, and our friends on how cool we are. The web is now an entertainment hub as cable TV has quickly become a thing in the past with a billion videos being watched on YouTube each day. Instagram even wants in on the television content competition with their launch...

Full article: https://www.searchenginejournal.com/need-content-ask-cust...

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