11 Jun '18, 11am

Google's Lead Ranking Engineer Talks About Philosophy Behind Search Ranking

Google's Lead Ranking Engineer Talks About Philosophy Behind Search Ranking

Paul Haahr, who has been with Google for over 16 years , working on core search problems and solutions posted a 20 tweet thread on why Google ranks what they rank. It stems from an SEO challenging the morals behind how Google's ranking algorithm works. I feel it is important to share the tweets with everyone, because they are thoughtful and do show a lot of the reasoning behind why Google search does what they do. I read your essay a couple of times. Thanks for putting the thought into it, though I have to admit that the over-the-top language undercuts your message. When an essay describes me or my employer a “pimp” and a “dictator,” it’s hard to take seriously. /1 — Paul Haahr (@haahr) June 11, 2018 Still, I’d like to try to give some clarity on my thinking here, because you’re obviously very passionate about search. Again, me personally, I can’t speak for Google as a who...

Full article: https://www.seroundtable.com/google-philosophy-behind-sea...

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