07 Jun '18, 12pm

Three factors to consider when building a local presence

Unsurprisingly, the search engines have wised up to this trend and factor local reviews into your rankings. Always remember, the number one goal of the search engines is to place the best possible content in front of users. This type of user-generated content holds a lot of weight in local markets. Obviously, a higher number of positive reviews will make you look more credible in the eyes of the users and the search engines, while negative reviews will do the opposite.

Full article: https://searchenginewatch.com/2018/06/07/three-factors-to...

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