30 May '18, 8pm

SearchCap: Bing Ads In-Market ads, Google AdWords notes & search beats Facebook

Bing Ads rolls out In-Market Audiences to all US advertisers May 30, 2018 by Ginny Marvin Now out of pilot with over 170 audiences determined to be in buy mode. What’s the difference between content optimization and SEO? May 30, 2018 by Digital Marketing Depot Keyword optimization is a framework for SEO. Similarly, you could say that topic modeling (how words and phrases are interrelated) is a framework for content optimization. With the rise of semantic search, the goal is to cover a topic rather than zoning in on a specific keyword. Think “content strategy” rather than “keyword density.” Avoid […] AdWords notes have arrived: How to get started May 30, 2018 by Ginny Marvin Easily add notes about changes, testing details and results and more in the new AdWords interface. How to create catchy, effective subject lines for link outreach May 30, 2018 by Gisele Navarro Are your...

Full article: https://searchengineland.com/searchcap-bing-ads-in-market...

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Bing Ads rolls out In-Market Audiences to all U...

searchengineland.com 30 May '18, 6pm

From the Audiences tab in the Bing Ads UI, click the “Create association” button to get started. From there you’ll select ...

AdWords notes have arrived: How to get started

searchengineland.com 30 May '18, 4pm

Google announced notes were coming to the new AdWords interface in March at SMX West this year. The new feature has arrive...

Bing Ads Introduces In-Market Audience Targeting by @MattGSouthern

Bing Ads Introduces In-Market Audience Targetin...

searchenginejournal.com 31 May '18, 2am

Bing Ads is introducing a way for advertisers to target in-market audiences, which are groups of users who are most likely...

Search and direct mobile navigation surpass Facebook as traffic referrers

Search and direct mobile navigation surpass Fac...

searchengineland.com 30 May '18, 2pm

prioritized friends and family posts over “public content,” resulted in traffic declines at many publisher sites that had ...

Bing Ads rolls out In-Market Audiences to all U...

searchengineland.com 02 Jun '18, 5pm

From the Audiences tab in the Bing Ads UI, click the “Create association” button to get started. From there you’ll select ...

5 Google Optimize tests to take AdWords to the ...

searchengineland.com 31 May '18, 2pm

Pay-per-click (PPC) advertising often focuses too much on the click. It sounds crazy. The industry is named after clicks, ...

Bing Ads Editor for Mac Adds Support for Labels by @MattGSouthern

Bing Ads Editor for Mac Adds Support for Labels...

searchenginejournal.com 01 Jun '18, 2am

Bing Ads Editor for Mac has recently added support for labels, nearly a year after adding the same feature to its Windows ...

New Google News Search Results User Interface?

New Google News Search Results User Interface?

seroundtable.com 30 May '18, 12pm

Google News on mobile, the search results, maybe have launched a new user interface. This might be from the new version of...

reliance on Wikipedia makes it vulnerable to se...

searchengineland.com 01 Jun '18, 1pm

Once again, Google is in trouble with conservative critics because of its perceived anti-Republican bias. The company’s Kn...

Google AdWords new responsive search ads can sh...

searchengineland.com 27 May '18, 6am

We’re finally here. Set up one ad with multiple headlines and a couple of descriptions, and Google will start testing comb...

How to Set Up LinkedIn Ads

How to Set Up LinkedIn Ads

seerinteractive.com 29 May '18, 4pm

After learning all about the different types of LinkedIn Ads , you’ve finally got the approval from your point of contact ...

Bing Ads Lets Advertisers Import Product Ads from Google AdWords by MattGSouthern

Bing Ads Lets Advertisers Import Product Ads fr...

searchenginejournal.com 06 Jun '18, 2am

Bing Ads now has a way for advertisers to easily import Product Ads from Google AdWords. The process of importing Product ...

Google Search Tests New Tab Bar Navigation

Google Search Tests New Tab Bar Navigation

seroundtable.com 31 May '18, 11am

Reena Jha from India shared with me on Twitter a new search interface being tested by Google, maybe only in India, I do no...

SearchCap: Google Maps test, EU copyright refor...

searchengineland.com 29 May '18, 8pm

Two weeks until SMX Advanced. Lock in your ticket now! May 29, 2018 by Search Engine Land Equip yourself with the actionab...

Google AdWords new responsive search ads can sh...

searchengineland.com 26 May '18, 6am

We’re finally here. Set up one ad with multiple headlines and a couple of descriptions, and Google will start testing comb...