25 Feb '13, 9am
My thoughts on Webstock: Making Magic and Other Stuff That Matters (Day 2) #webstock
CMS is the enterprise software that UX forgot. In the next few years, organisations are going to realise that their CMS is broken. It’s not enough to shorten the content to make it fit. “Truncation is not a content strat…”. So many probs would be solved in mobile design if every website used headlines and decks, like news orgs use. Every time your staff are fighting with the system, rather than creating great content, you are losing money. Use the shift and focus towards the mobile web as a wedge to help review and challenge the poor existing content management strategies your organisation has.