17 May '18, 7am

How to Use Video Schema Markup on Your Video Pages

How to Use Video Schema Markup on Your Video Pages

Though Google, Bing, and Yahoo! have all been supporting video schema markup for almost 6 years now, many companies still aren’t aware of its benefits. And that is a shame! The use of on-page markup is one of the most powerful ways you have to assist the search engines in understanding what you are offering on your site in more detail. Armed with these rich snippets, search engines can offer more relevant results. That is because video schema markup can give search engines much more information about the content on a page with an embedded video. The importance of this markup is crucial - fail to implement it on your website, and your marketing video pages will always be less visible than those of sites that are using these snippets. This is why I have compiled this brief guide to help you understand the whats and the hows of implementing video schema markup on your site’s ...

Full article: https://www.semrush.com/blog/how-to-use-video-schema-mark...

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