11 May '18, 7pm

10 Tips to Make Your PDFs SEO Friendly

Once upon a time, there was a myth that Google found PDFs impenetrable . Try as SEOs might, their PDFs could not enter the lucrative realms of Page 1. Google, the story went, simply could not decipher the contents of a non-HTML document. That myth has since been unceremoniously busted by Google. Back in 2011 , the world’s most popular search engine said: “Google first started indexing PDF files in 2001 and currently has hundreds of millions of PDF files indexed.” They even come with their own tag in SERPs to alert users that the result is PDF-based: Optimizing PDFs for SEO, however, remains a largely untapped opportunity. Google can crawl, index, and rank the documents, but simple best practices are often under-utilized or just unknown. PDF documents often contain a large amount of rich content that Google is able to index, which should really make them perfect fodder for ...

Full article: https://www.searchenginejournal.com/pdf-seo-best-practice...

Tweets

Four ways to boost SEO in just 5 hours

searchenginewatch.com 14 May '18, 12pm

Good SEO practice is the difference between getting your site ranked as high up the search results and possible, and reduc...

4 tips to maximize content marketing performance

searchengineland.com 12 May '18, 7pm

is Havas Group’s measurement of brand strength, and over the last 10 years, the Meaningful Brands have outperformed the st...

SEO Experiments That Will Blow Your Mind by @@larrykim

SEO Experiments That Will Blow Your Mind by @@l...

semrush.com 12 May '18, 8am

In SEO, everyone has their opinions, but what I love about SEO is that at the end of the day, data wins the argument; eith...

via @semrush

via @semrush

semrush.com 12 May '18, 12am

There is another important content metric — readability, which shows if your content is easy or difficult to read. Readabi...

What negative SEO is and is not

What negative SEO is and is not

searchengineland.com 17 May '18, 7pm

Comment spamming with the intent to shift content theme or on-page keyword usage. Interestingly, since this “keyword stuff...

The Web Security Guide Every #SEO Must Read

searchenginepeople.com 12 May '18, 1pm

Traditionally, website security has been kept separate from SEO, apart from a few basic responsibilities on the part of SE...

#SEO Beyond keywords: What really matters in SE...

searchengineland.com 13 May '18, 6am

when it comes to performing keyword research for your new content, look beyond the data. Sure, SEO tools can tell us a lot...

The SEO industry is worth $65 billion #seo #money

searchengineland.com 12 May '18, 11pm

More user searches. It’s likely that the number of searches per user will grow well into the future. Older generations, av...

via @martinibuster, @sejournal

via @martinibuster, @sejournal

searchenginejournal.com 16 May '18, 10am

Google’s John Mueller was asked in a Webmaster Hangout about the ranking factors related to featured snippets. Mueller pro...

6 Simple, Eco-Friendly Gift Ideas for Mother's Day

ecowatch.com 11 May '18, 7pm

It's that time of year again to celebrate our lovely mothers, and that probably means you want to shower your mom with stu...

6 SEO Best Practices That Will Triple Your #ECo...

semrush.com 11 May '18, 3pm

Thanks Laurynas, Really great!! But I believe, there are enough topics like the same way like you presented in the blog re...

"Google Publishes Image Search SEO Tips by @mar...

searchenginejournal.com 09 May '18, 2pm

Provide good context: Make sure images are contextually relevant because the text of the content is going to influence how...

Google Update Florida

Google Update Florida

searchenginejournal.com 11 May '18, 5pm

In the early 2000’s, when Google announced an update, it usually meant a significant change in the search results. Google ...