29 Apr '18, 2pm

How to Build Links via Non-Traditional Email Outreach by @annaleacrowe

Tim Soulo at Ahrefs deletes most outreach emails he gets and he doesn’t feel sorry. Months ago, if you emailed me with an opportunity to collaborate, I’d give it a hard pass and assume my spam folder missed you. Among the emails are those relatable spam encounters we can all appreciate, like guest blog posts, send money to a country I can’t pronounce, and discounts on sex toys (hey, I didn’t email it). I’ve tried a few before, and saw little advantage and a lot of time wasted. But sometime since that time, I did a complete 180. Now, I collaborate almost exclusively with people who email me directly. So what happened? Part of this is due to the sheer fact that brands and people are becoming authentic in their outreach and keep popping up just about everywhere, from my Instagram to blog comments. I also learned that their intentions have seriously improved, so I gave them an...

Full article: https://www.searchenginejournal.com/link-building-guide/e...

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