28 Apr '18, 10am

9 Ways to Make the Best of Link Building with SEMrush

9 Ways to Make the Best of Link Building with SEMrush

Anchor text has never been a silver bullet with regard to links indexing, especially after a number of Penguin algorithm updates. But still, SEOs prefer to keep the right balance and build a diverse anchor profile. Since Google compares it to your on-site keyword optimization, it is good to reduce the number of money anchors (as we call them in SEMrush, which are simply the anchors that coincide with your target keywords in organic search) and maybe work on increasing the number of branded or compound (mix of your brand name and additional text) anchors. To find all the domains that link to your site with particular text, go to our Anchors report and type in the words you want to check. In the drop-down menu, you will see the suggestions which are taken from all the anchor texts that you actually have.

Full article: https://www.semrush.com/blog/link-building-with-semrush/

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