28 Apr '18, 8am

10 Best Ways to Optimize #Mobile Landing Pages

Mobile only continues to grow more important every year. Google’s recent rollout of a mobile-first index only emphasizes this point. It also helps to reinforce the notion that mobile SEO is deserving of a significant amount of marketers’ time and strategic efforts. The differences between a user landing on a desktop landing page and a mobile landing page are crucial to consider. Users behave differently across multiple devices, and that behavior must be taken into account when it comes to optimization. In order to really prioritize the ever-increasing usage of mobile devices for search, it is wise for marketers to ensure that a company’s site has landing pages designed specifically for mobile. Simply making a “mobile-friendly website” is just not good enough. There are many things to consider when optimizing for mobile landing pages, but there are a few that continue to st...

Full article: https://www.searchenginejournal.com/optimize-mobile-landi...

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