27 Apr '18, 11pm

Great, deeper dive into the inverted pyramid, from a marketing perspective

When blogging for a hurried, distracted audience, you must keep in mind that the competition for attention is ruthless. More distraction, mobile device habits and shorter attention spans force us to adapt our inbound techniques accordingly, hoping to hold onto even a small fraction of fleeting consumers. New bloggers frequently write from the old-fashioned research paper or book report format saving conclusions and critical points to well after the reader has departed. I firmly believe that adopting an extended inverted pyramid can drive more engagement, brand awareness, social shares and SEO. Extending it slightly to tap into your content repository and segmented markets, you can also set up long term engagement opportunities. Many, surprisingly, are resistant to the needed change – perhaps the new style is alien to them, or perhaps they just don’t want to admit that peop...

Full article: https://www.buzzmaven.com/inverted-pyramid-seo-blogging/

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Taking NamePulse for a spin to do a deeper dive...

morganlinton.com 26 Apr '18, 2pm

Ever since the new gTLD program was launched I have been fascinated by how different domain extensions perform and more im...