26 Apr '18, 4am

Snapchat Lets Anyone Create AR Face Lenses by @MattGSouthern

Snapchat Lets Anyone Create AR Face Lenses by @MattGSouthern

With an update to Snapchat’s Lens Studio, anyone can now create custom augmented reality (AR) face lenses. Previously, Snapchat’s Lens Studio let users create basic location-based lenses, called “World Lenses,” as well as lenses that applied AR effects to the surrounding environment. This is the first time regular users have been able to create custom face lenses for Snapchat. Lens Studio offers the following templates for users to begin creating AR face lenses: Face Paint: Uses face mapping to apply artistic elements, such as makeup and accessories, to a person’s face. Photo: Import an image and Snapchat’s ‘detect face’ functionality will align it to a face lens. Distort: Stretch, expand, and contort a face in all different directions. Trigger: Interactive lenses that trigger different elements to appear based on moving parts of the face. 2D Objects: Attach 2D illustratio...

Full article: https://www.searchenginejournal.com/snapchat-lets-anyone-...

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@MattGSouthern, @sejournal

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