SgImpact.com

15 Apr '18, 12pm

How To Use Weird and Funny Ideas in Your Viral Content Marketing Strategies

If you have a unique product, focus on that and present it in a way that captures a reading or viewing audience. Of course, you may make it funny or strange, but you can also make it shocking. CamSoda is an adult website, and there are certainly thousands of them to attract visitors and customers. They decided that its challenge was to feature something unique (and a bit shocking) to spread its brand and get a competitive edge. While male registrants can use a normal password, they can also use pictures of their penises – the company calls it Dick-O-Metrics. The thing itself, of course, was not obligatory and even not active, and you still were able to log in with your normal info, but the concept went a bit viral, and the company was even featured on

Full article: https://www.semrush.com/blog/dont-be-afraid-to-be-weird-a...

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