13 Feb '13, 5pm

A Deeper Look at Google Signals Map and Social Data Hub

A Deeper Look at Google Signals Map and Social Data Hub

If you’re anything like me, you stumbled across a Google Signals Map and had no idea it even existed. However, Google Signals has actually been available for quite some time, and more and more companies are beginning to explore this feature and what it can do for their SEO. After all, when Google comes out with a tool we all know there must be some sort of value. With all of the information at their fingertips, Google Signals doesn’t disappoint. The idea behind the map is creating a comprehensive way for businesses to analyze social behavior. As company, you want to be active in at least all of the big networks—Facebook, Google+, Twitter, and LinkedIn—but you also want to be able to understand how all of the social actions that occur on these networks lead people to engaging on your site and how they affect the ROI of your content. This leads many to that inevitable questi...

Full article: http://www.searchenginejournal.com/a-deeper-look-at-googl...

Tweets

My Google Rankings Dropped! Where Do I Look First?

My Google Rankings Dropped! Where Do I Look First?

seroundtable.com 13 Feb '13, 1pm

A WebmasterWorld thread has one webmaster asking a very common question - where do I start looking first if my traffic fal...

There’s something social for everyone to do at ...

sgentrepreneurs.com 13 Feb '13, 9pm

Social Media Week (SMW) will be returning to Singapore in February 2013. SMW is a global conference connecting people, con...

How Leveraging Data Quality In Google Shopping Can Increase Product Sales

How Leveraging Data Quality In Google Shopping ...

searchengineland.com 14 Feb '13, 2pm

Ensure your data is clean and scrubbed, with the same signals being sent from all sources Ensure all necessary fields are ...

Search Funnel Data Now More Actionable In AdWords

Search Funnel Data Now More Actionable In AdWords

searchengineland.com 13 Feb '13, 6pm

Google just announced that data from search funnels will now be incorporated in the campaigns, ad groups, keywords, and ad...

Live @ SMX West: Big Data & Search Marketing

searchengineland.com 14 Feb '13, 1pm

In the early days of search marketing, it was relatively easy to get by using a few simple tools, a spreadsheet, and just ...

Why Artists Should Use Big Data Systems, Like F...

seomoz.org 13 Feb '13, 3pm

Thank you, Charles! I agree, the comparative analysis tab rocks. (What do you think of social authority?) So, “Keywords” s...

Remarketing with Google Analytics

Remarketing with Google Analytics

wordstream.com 13 Feb '13, 2pm

Back in December, Rich Griffin created a Google Remarketing Cheat Sheet which laid out a “how to” on setting up a remarket...

Will Social Signals Replace Links?

searchenginejournal.com 21 Feb '13, 7pm

Another change worthy of consideration is whether the value of social signals on a given page will overflow or otherwise i...

Cities push for energy data on commercial buildings

Cities push for energy data on commercial build...

greenbiz.com 13 Feb '13, 4pm

As a way to incentivize landlords to compete for lower operational costs, Minneapolis is the latest U.S. city — and the fi...

Optimizing for conversions made easy with Search Funnels data in your AdWords tabs

Optimizing for conversions made easy with Searc...

adwords.blogspot.com 13 Feb '13, 6pm

show you how users search for products before converting, allowing you to make better informed decisions in AdWords. Now, ...

Social Authority: Our Measure of Twitter Influence

seomoz.org 13 Feb '13, 12pm

But it’s more than just exploring your own followers (or those of a competitor): Social Authority is ultimately a measure ...

Social Media ROI: 14 Formulas to Measure Social...

searchenginewatch.com 21 Feb '13, 5am

Define important metrics to compare different tactics. Consider respective scale measurements (1=Low, 3=High, etc.) and we...

The Misleading Sinister Surge in Traffic Before Google Panda & Penguin Struck

The Misleading Sinister Surge in Traffic Before...

searchenginewatch.com 13 Feb '13, 12pm

I receive a lot of calls from companies that have been hit by Panda or Penguin, and both algorithm updates have been fasci...

Panic Flu Searches May Have Tricked Google Flu ...

searchengineland.com 13 Feb '13, 8pm

Google Flu Trends has been a critical tool for many trying to gauge the severity of influenza since it’s launch in 2008. E...