12 Feb '13, 7pm

Google Disavow is in the Details

Google Disavow is in the Details

Google’s Penguin update firmly solidified my love for penguins. I mean, penguins are super cool creatures, working as a team to find food and protect their tiny egg all the while braving insanely low arctic temperatures. When the process aligns just so, and the long dark days of winter are over, a baby penguin is born into the waddle. In a lot of ways Google couldn’t have done a better job naming this algorithm update because it takes a superb team to brave the algorithm and protect the website so that it can become reborn in the SERPs. Real penguins instinctively understand that survival and the birth of the next generation is in the details. In the land of internet search, SEOs and website owners should strive to replicate this same attention to detail which is becoming less of a choice and more of a necessity.

Full article: http://www.searchenginejournal.com/google-disavow-is-in-t...

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