05 Mar '18, 11am

Facebook Ends News Feed Test - How this Impacts Public Pages

Facebook Ends News Feed Test - How this Impacts Public Pages

Facebook announced it was ending a news feed test called the Explore Feed. The test allowed users to choose from two news feeds. One feed was dedicated to friends and family. The second feed was for public pages. Ending the test signals that Facebook is committed to the newly updated Facebook feed. That may be bad news for businesses and other organizations who have seen their traffic levels plummet with Facebook’s current news feed. The test began in October 2017. It was designed to help Facebook members see more friends and family in their news feed. But member feedback indicated they were less satisfied with their feeds. The announcement was made by Adam Mosseri, head of Facebook News Feed. “The Explore Feed was a trial response to consistent feedback we received from people over the past year who said they want to see more from friends and family in News Feed. The idea...

Full article: https://www.searchenginejournal.com/facebook-news-feed-2/...

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