02 Mar '18, 10pm

3 Core Trade-offs Every #SEO #Strategy Must Consider by @DholakiyaPratik

Higher the traffic earned, better are your chances of earning natural links from visitors. High traffic means that people who would be interested in your products may hear of you secondhand from visitors who never would be interested in your products, whether that is through social sharing or in person. More traffic volume means it is easier to achieve statistically significant results from SEO experiments, A/B tests, and similar data approaches. More traffic can ultimately mean increase in the total number of relevant visits, even if the proportion of relevant visits is lower. High traffic strategies can reach people who are further up the sales funnel but may still ultimately take an interest in your product, often in wildly unpredictable ways.

Full article: https://www.searchenginejournal.com/seo-strategy-trade-of...

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