28 Feb '18, 3pm

Six steps to improving your local search strategy

Six steps to improving your local search strategy

Go through the verification process. Google will send you an actual postcard, with a private PIN inside (provided you register at the GMB website and you own a business’s physical address). P.O. boxes are not allowed. Fill out all GMB listing elements: logo, photos, description, categories, business hours, payment methods, physical address (if any), phone number, website, etc. This information must be consistent across your website, GMB, and other directories. Optimize your GMB listing. Ensure that all text elements are written for humans and feature your top-priority local keywords (e.g. city, neighborhood, type of service, brand name, etc.)

Full article: https://searchenginewatch.com/2018/02/28/six-steps-to-imp...

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