26 Feb '18, 5pm

In response to EU antitrust ruling, Google Shopping now shows ads from competing shopping engines

A merchant’s visibility on Google Shopping in EU markets will now depend on how well it performs for Google Shopping and any other CSEs on which it purchases ads. This is in addition to its bid and the CSE’s evaluation of its expected performance for a given query. Because Google is bidding against other players, it will likely bid only as high as is profitable for it as a marketer. The ads were supposed to start showing last fall, but have been slow to roll out.

Full article: https://searchengineland.com/response-eu-antitrust-ruling...

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